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film

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4 stages of production: production -making the product distribution - making the product available marketing -1967 can only watch in cinema or a few years after on special occasion ,tv consumption was huge shared cultural experiences(promoting the product) today-dvd, cinema, downloaded legally/illegal,bluray -far more ways of consuming movies, disney still holds onto its films a while after cinemas to maintain scarcity exhibition - synergy - vertical integration -synergy through two or more stages of production horizontal integration - convergence - cross-media convergence - cultural industries follow the normal capitalist pattern of increasing concentration and integration cultural production is owned and controlled by conglomerates   who vertically integrate across a range of media  1967-Jungle Book u Production-define production (making the product),using zeography distribution- (making the product available) marketing-1967 can only watch in cinema or a few years
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cross platform gaming

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Cross Platform Gaming Homework   Cross platform gaming means that a video game  has the ability to  allow players to play a game like Minecraft simultaneously on different gaming hardware.   The "Better Together" update is so exciting for the gaming world because it takes different versions of Minecraft that have been available on PC, Xbox, iOS, and Android, and consolidates them into one master version, with same features, functionality and content matter where you play. This update allows players from the listed platforms to play together without any restrictions.   There might be concerns over online child protection because there are some content in games that are inappropriate for children for example Call of Duty and Battlefield. These games portray murder, blood and guns in them and parents will not allow their children to mimic the actions they see for them to get into trouble. For example,  Fortnite  has murder in it and PlayStatio
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film Jungle book

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Jungle book: new vs old keywords- blockbuster- fil made to make loads of money and have loads  of views brand partnerships- licensed products- revenue sharing partnerships eg toys /clothing merch synergy- product placement- brandstretch- a new product relating but is completely different e.g007 perfume vertical and horizontal iconography-the use of of symbols and images to convey a subject,signifiers structure- theme-gives trope- word or expression used in a figurative sense, like a theme. todorov equilibrium -peace ,alls well disruption-something disturbs the peace resolution -the disruption is resolved how did hollywood become powerful? film was invented in france , it started to be powerful in the 1920's by following a fordist economic model and vertical integration. Fordism: A very efficient way of producing goods (like cars) based on: 1. Standardising the product 2. Assembly line production how does it apply to film? vertical integration: Th
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news

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Guardian: is left wing organised by a trust (the Scott Trust) support people without a voice Dail mail: right wing run by lord rothermere (dmg leader) oligopoly traditional  newspapers and ideologies: left/right wing, world view,popular/quality The Times-right wing-conservative,tabloid The Sun- right wing,popular,news corp The Daily Mirror-left wing,labour The Daily Express-right wing i-centre The Star-centre The Daily Telegraph-right win theories: Hall - representations are constructed and contested. They are not fixed. This might particularly apply to representations which go against dominant ideologies Gilroy - looks at the creation of a transatlantic Black identity. Also focuses on the way the media “others” non-white representations. Van Zoonen - gender is contextual and performative (in this sense she agrees with Butler). Women are objects and men are spectacle. Butler - gender is not natural, it is culturally determined and performativ
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news revision

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News  broadsheet-quality, eg the times, telegraph,guardian tabloid-popular-sun ,daily mail, mirror,the star, the express skyline-ontop of masthead byline- whos the journalist standfirst-the first lines in bold in a text. sidebar-info on the side denotation-what it is analysis of daily mail Layout conventions (print / online) Online functionality Language Typography Colour House Style Theories: Barthes, Todorov, Levi-Strauss, Baudrillard, Neale print analysis theories: baudrillard- fake news can be applied to this print as you can not tell if Kyle Davis is smirking about being let off going to jail. You can not tell that he has just been let out of court and been let off, he could've been on a lunch break and we can not see the surroundings .Furthermore, by putting jodie chesney on the print to its as if kyle davies is being perpetrated for the murder of her which is fake news. typography- 'dodging prison for SECOND knife offence'-
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emlie Sande question (500)

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With reference to Emeli Sande’s “Heaven”, how realistic are the representations offered by the video? In your answer, you should consider the social and cultural context. Emeli Sande's music video "heaven" is quite realistic as it is based in Bethnal Green as its setting,in the video you can see people going about their day to day life which links to the representation of street life, gender, ethnicity and spirituality. To me Emeli's lyrics are about acceptance , hope and forgiveness which is heavily connoted in the music video and the images presented within it. Emeli's representation of of spirituality/religion is is very realistic , this is due to people genuinely relying on religion for guidance. As i mentioned before her lyrics convey hope,forgiveness and acceptance, religion can provide these things for many people.The mid shot of Emile and the clear blue sky connotes acceptance and to me represents a place like heaven,linking to the song title. it conno
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shelter advert

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context behind shelter 2010-government cut its funding for social housing at 60% affected a lot of people who depended on the funding because it made housing affordable csr- cameron's coalition government shelter focus on people who are at risk of getting kicked out of their houses and offer them advice and roots to take. ASA - regulates advertising framework  They have the power to “pull” any adverts that have been complained about by a member of the public or a company. They will investigate complaints and agree / disagree Advertisers have to adhere to ASA guidelin es question how is media language used in the shelter advert? refer to the social,political and cultural contexts in ur response. Shelter is a charity that supports people who are at risk of losing their home, it was established in 1966 and had helped many people to gain back their home. In 2010 the coalition government had reduced its social housing funding by 60%, leaving shelter greatly conce
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